News

• Focus on media and political capital Berlin for all publishing activities
• Pioneering standards in digital publishing and development of one of Germany’s most state-of-the-art newsrooms for integrated, multimedia storytelling

Cologne, 20 September 2016 Ströer is focusing its digital publishing activities on Berlin and is establishing a central, integrated publishing hub in Germany’s political and media capital. The publishing hub will pool the production of digital content at a single location. In future, special interest content for sites such as giga.de, kino.de and erdbeerlounge.de will be produced in Berlin, as will general news stories from the worlds of politics, business and sport for t-online.de. Ströer’s own web portals reach around 30 million unique users in Germany. All of the company’s websites and publishing activities will benefit from being concentrated at a single location.

Measuring over 1,000 sq m, one of Germany’s most state-of-the-art newsrooms with a focus on efficient and multimedia processes will be built in the new location in the months ahead. This development is a step in the digital multi-channel media company’s successive realisation of its Publishing 3.0 vision: integrated, multimedia storytelling across all devices (desktop, mobile and tablets), channels (websites, apps and social media) and media (online and public video) that is tailored to current events, trends and user habits.

The t-online.de newsroom in Darmstadt is slated to close as a result of the decision in favour of Berlin. All other website management operations, such as product management, technical support and marketing, will remain in the Rhine-Main region.

Ströer is already one of the leading digital publishers in Germany. By setting up a central, integrated publishing hub, it will consistently play a role in shaping digital journalism in Germany.

About Ströer
Ströer SE & Co. KGaA is a leading digital multi-channel media company and offers advertising customers individualized and fully integrated premium communications solutions. In the field of digital media, Ströer is setting forward-looking standards for innovation and quality in Europe and is opening up new opportunities for targeted customer contact for its advertisers.

The Ströer Group commercializes and operates several thousand websites in German-speaking countries in particular and operates approximately 300,000 advertising media in the out-of-home segment. It has approximately 4,100 employees at over 70 locations. In fiscal year 2015, Ströer SE generated revenue of EUR 824m. Ströer SE & Co. KGaA is listed in Deutsche Börse’s MDAX.

For more information on the company, please visit www.stroeer.com.

Press contact
Marc Sausen
Ströer SE & Co. KGaA
Director Corporate Communications
Ströer-Allee 1 · 50999 Cologne
Phone: +49 2236 / 96 45-246
Fax: +49 2236 / 96 45-6246
E-Mail: presse@stroeer.de

Investor Relations Contact
Dafne Sanac
Ströer SE & Co. KGaA
Head of Investor & Credit Relations
Ströer-Allee 1 . 50999 Köln
Telefon 0049 2236 96 45 - 356
Mobile 0049 173 542 51 59
Fax 0049 2236 96 45 - 6356
E-Mail: dsanac@stroeer.de

Disclaimer
This press release contains “forward looking statements” regarding Ströer SE & Co. KGaA (“Ströer”) or the Ströer Group, including opinions, estimates and projections regarding Ströer’s or the Ströer Group’s financial position, business strategy, plans and objectives of management and future operations. Such forward looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of Ströer or the Ströer Group to be materially different from future results, performance or achievements expressed or implied by such forward looking statements. These forward looking statements speak only as of the date of this press release and are based on numerous assumptions which may or may not prove to be correct. No representation or warranty, express or implied, is made by Ströer with respect to the fairness, completeness, correctness, reasonableness or accuracy of any information and opinions contained herein. The information in this press release is subject to change without notice, it may be incomplete or condensed, and it may not contain all material information concerning Ströer or the Ströer Group. Ströer undertakes no obligation to publicly update or revise any forward looking statements or other information stated herein, whether as a result of new information, future events or otherwise.