System1 Group PLC (AIM: SYS1)

("System1", or "the Company", or "the Group")

26 May 2022

Board Changes

System1 Group plc (AIM: SYS1) today announces that having completed nine years' service as a Non-Executive Director, Graham Blashill, Chairman, has informed the Board that he will not be seeking re-election at the Annual General Meeting later this year. At that time, Rupert Howell, Non-Executive Director and Chair of the Remuneration Committee will be appointed Chairman of System1 Group.

The Company has today appointed Philip Machray to the Board of Directors of the Company as a Non-Executive Director with effect from 27 May.

Philip started his career at Deloitte in 1992, where he qualified as a chartered accountant and became a Director in the Technology, Media and Telecoms practice. He then joined Trinity Mirror Group, where he held a number of roles including Director of Corporate Development, reporting to the Chief Executive Officer of what became Reach PLC. Since 2021, Philip has been Chief Financial Officer of Merit Group PLC, a data and intelligence business, and a Non-Executive Director of Digitalbox, a mobile-first digital publisher and AIM listed company, where he is Chairman of the Audit Committee.

John Kearon, Founder and Chief Executive Officer, commented: "I should like to thank Graham for his outstanding contribution to System1 over the past decade. His leadership, stewardship and advice as our Chairman will be greatly missed. In Rupert Howell we have a worthy successor with a wealth of experience in advertising, marketing and media. I should also like to welcome Philip Machray to the Board and am confident his knowledge and insight will contribute significantly to our future success."

Details in respect of Philip Machray, as required pursuant to Rule 17 and Schedule 2(g) of the AIM Rules for Companies, are as set out below.

Additional Information

Philip James Machray, age 51, is currently or has been a Director of the following companies within the past five years:

There are no further disclosures required in accordance with AIM Rule 17 and Schedule Two paragraph (g) of the AIM Rules for Companies.

For further information, please contact:

The Company can be found at www.system1group.com.